Infinity Brands trades as Keep Calm And Carry On Beverage Company Ltd. and is based in London.

Our journey started back in 2011 when we launched the business with a small range of 3 tins featuring the famous Keep Calm And Carry On slogan, that were filled with tea, coffee and sweets. We sold these into some great retailers in the UK and overseas. After developing this brand to a much broader range of food products, we signed our first licensing deal.

Further licenses were acquired and today we have 6 fantastic ranges of licensed products. We have the largest range of British themed products thanks to our licenses with Paddington Bear, London Underground & The London Taxi Company.

In addition to our licensed and trademark ranges, we have our own brands including Sam & Greg’s Gourmet, Francklyn’s Chocolate & Choc Plus.

We offer private label services and produce bespoke products for sports teams, museums, airport duty free & other retailers.

Our products can be found in the UK across many different channels including travel retail, garden centres & farm shops, independent souvenir & gift shops, department stores and online retailers. We export to many countries around the world via our network of country distributors and direct retail accounts.

In 2017 we developed a joint venture relationship with The London Toy Company who produce a great range of licensed plush cushions and toys including Harry Potter & London Underground.

We offer a fast and friendly service and strive to make ordering as easy as possible for our customers. Please feel free to download our catalogues from the links below.